Midsouth wedding gown sales

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*Midsouth Wedding Gown Sales & Rentals has the largest selection of wedding gowns for sale or rent in the midsouth. You can find our bridal store in Memphis, Tennessee and consultations are booked by appointment only.

Midsouth Wedding Gown Sales & Rentals had a great time participating in The Pink Bride magazine’s styled fashion photo shoot for their Fall/Winter 2017 issue at Spring Creek Ranch.  The theme was an icy wonderland experience with modern details. This required much planning and thought when choosing the perfect gowns to represent the concept effectively. The trends that pop up are often due to our sociological and economical climate.  Because of this, we paired structured pieces with a bit of whimsy to even out the score.

We considered the following upcoming trends:

Capes and capelets make a unique alternative to veils and add the drama without many other accessories required.  We have been seeing them on the runways at New York and Paris Fashion week.  We think they would make a great transition from ceremony to reception by simply removing the cape.
Beading galore is all the rage!  Geometric beading with loads of shimmer or tonal beading beading sewn onto sheaths give brides options to go full glam or understated opulence.
Off-the-shoulder has taken center stage in almost every new collection giving even the modern trend a very Renaissance era vibe. We even included an off-the-shoulder capelet on a heavily beaded style for one scene combining several trends into one gown.
Nude gowns are the “it” color. Soft beige colors or even peach-y undertones look fresh and clean, yet extremely elegant. For the bride wanting to add some color without going too far out, this is a great option.
3-D embellishments can take any wedding gown to the next level.  This detail can give off a very artsy vibe using feathers, floral embellishments, appliques and beading.
Bling is still going strong with sparkling elements, crystal dripped shimmer and even some brides are opting for jewel tones.

​Fire and Ice Styled Photo Shoot

Gowns and Accessories: Midsouth Wedding Gown Sales & Rentals
Photography: Elizabeth Looney Photography
Venue: Spring Creek Ranch
Shoot Stylists: Elegant Creations Weddings & Events and Ava Loren Design
Tuxedos: American Tuxedo
Videography: Dreams Film Company
Flowers: Premier Flowers
Rentals: M&M Event Rentals – Memphis
Linens: Elegant Chair Solutions
Catering: Ladyfingers Catering Company
Cake: Two Girls and a Whip
Special Effects: Perfection DJs
Hair/Makeup: Kiss and Makeup
Custom Stationary: Ava Loren Design
Photo Booth: ISEEU Photo Booth
Ice Sculptor: Premier Ice
Hand Sculptor: Hand in Hand Memories by Martin Brothers
Nail Artist: All Lacquer’d Up
Models: Donna Groff Agency
Fashion Coordinator: Meredith Corning

​See more in The Pink Bride Magazine ➤